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Monday, October 19, 2009

Analytics Give Clues to Next-Gen iPod Touch


iPhone application analytics companies say their tracking tools have turned up a device ID that might represent a next-generation iPod Touch.

Two iPhone app analytics companies — Pinch Media and Medialets — say they’ve spotted a device-ID string labeled “iPod 3,1″ — which they believe to represent a prototype of a new iPod Touch.

The applications being run on the mystery device are larger, more popular titles, according to Pinch. Presumably Apple employees are testing the new iPod Touch with these more well known apps. The device ID began appearing in analytics reports since April, according to Pinch.

It’s reasonable to infer this is a new iPod: We all know Apple is going to keep rolling these babies out. The question is, when? Pinch Media in October spotted an unfamiliar device ID labeled “iPhone 2,1,” which turned out to be the string representing the iPhone 3GS that launched June. If we’re to make a guess based on timing patterns (eight months between initial testing and release), then the next iPod Touch would likely be hitting stores around December.

However, as The Unofficial Apple Weblog has noted, Apple’s iPods typically see a refresh around September for back-to-school season. Also, an iPod would likely take less time to QA test than a phone. So we would place our bets on September, too.

Best tidbit to derive from these sightings is they’re strong evidence that new iPods are coming soon. Even better, if the rumors are true, they’ll have cameras this time around.

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